Build a scalable home services business with Bath Tune-Up, the bathroom remodeling franchise revolutionizing the industry with curated collections and AI-powered sales tools. Part of Home Franchise Concepts’ family of 2,600+ territories, Bath Tune-Up offers a low-cost, home-based model where franchisees manage teams and contractor alliances — no remodeling experience required!
Bath Tune-Up Top 5 Reasons to Invest:
- #10 Top New & Emerging Franchise — Entrepreneur 2025
- Backed by $22 billion JM Family Enterprises and Home Franchise Concepts
- Born from Kitchen Tune-Up’s 35-year proven remodeling model
- Home-based with low investment ($109,930-$173,850)
- AI-powered SalesAsk platform gives franchisees competitive edge
Bath Tune-Up Franchise
Bath Tune-Up launched in 2020, born from the wildly successful Kitchen Tune-Up brand with over 35 years perfecting the home remodeling concept. The franchise delivers a more convenient, less time-consuming approach to bathroom renovations — from bathtubs and showers to tub-to-shower conversions and full remodels.
The brand is part of Home Franchise Concepts, one of North America’s largest home improvement franchising systems with over 30 years of experience supporting more than 2,600 franchise territories across the U.S. and Canada. In 2019, Home Franchise Concepts was acquired by JM Family Enterprises, a $22 billion privately held company with more than 5,000 associates.
The bathroom remodeling market represents $118.4 billion in homeowner investment for 2025 within the broader $500+ billion remodeling industry. Bath Tune-Up captures this demand through curated, designer-inspired collections that eliminate decision-making stress for homeowners while delivering beautiful results efficiently.
Why Own a Bath Tune-Up Franchise?
Our proven bathroom remodeling model delivers exceptional results for franchisees entering the home services industry.
- Proven Pedigree: Born from Kitchen Tune-Up’s 35-year track record with 150+ franchisees across 200+ territories. The remodeling playbook is battle-tested and refined.
- Enterprise Backing: Home Franchise Concepts (2,600+ territories) and JM Family Enterprises ($22 billion) provide resources, stability, and infrastructure that independent remodelers cannot match.
- AI-Powered Sales Edge: SalesAsk, an intuitive AI sales coaching platform, provides real-time insights to refine sales conversations and improve follow-up strategies — giving your team a serious competitive advantage.
- Curated Collections: Designer-inspired packages of tiles, flooring, vanities, and finishes take endless decision-making out of the equation for customers, streamlining your sales process and improving close rates.
- Strategic Vendor Alliance: Group buying power delivers advantaged pricing on materials, equipment, supplies, and services — protecting your margins while competitors struggle with costs.
ABF Exclusive Insights
Market Analysis: The $118 billion bathroom remodeling market continues growing as aging housing stock drives renovation demand. Homeowners increasingly seek convenient, less disruptive remodeling solutions — exactly what Bath Tune-Up’s curated approach delivers. The broader $500+ billion remodeling industry provides sustained opportunity.
Competitive Advantage: While competitors overwhelm customers with endless choices, Bath Tune-Up’s curated collections simplify decision-making and accelerate the sales cycle. The SalesAsk AI platform analyzes conversations to identify successful strategies, boosting close rates. Combined with HFC’s 30+ years of home services marketing expertise, franchisees enter with significant advantages.
ABF Investment Tip: Franchisees don’t swing hammers — they build teams and contractor alliances. This management-focused model suits corporate refugees and entrepreneurs who want to run a business, not work a trade. The sliding royalty scale (7% down to 4%) rewards growth. VetFran discounts and in-house financing improve accessibility.
Training & Support
Bath Tune-Up ensures franchisees launch successfully with comprehensive training and lifetime support from Home Franchise Concepts’ experienced team.
- Pre-Training: 4-week online course prepares you before in-person training begins.
- Intensive Training: 14 days of virtual and in-person instruction at home office covering sales, marketing, operations, project planning, and customer service.
- 12-Week Action Plan: Structured launch roadmap with accountability from a dedicated Bath Tune-Up Operations Manager keeps you on track.
- Launch Team Support: Dedicated team supports you for the first 3-7 months ensuring successful market entry.
- Ongoing Resources: Private podcast channel, weekly email updates, webinars, in-person conventions, and continuous training on industry trends throughout the life of your business.
Who Makes the Best Bath Tune-up Franchisee?
Bath Tune-Up attracts entrepreneurs from diverse professional backgrounds transitioning from corporate careers into business ownership. No prior remodeling, construction, or design experience is required — franchisees focus on building teams and managing contractor relationships, not doing the work themselves.
Ideal candidates are disciplined self-starters with positive attitudes, grit, and passion for delivering exceptional customer service. Leadership skills, sales aptitude, and the ability to manage teams drive success in this model.
The franchise suits independent thinkers who want control over their schedule and financial future but recognize the value of proven systems and support. You get freedom to run your business your way without going it alone.
Frequently Asked Questions
Q: How much does it cost to open a Bath Tune-Up franchise? A: Total investment ranges from $109,930 to $173,850 including the $64,950 franchise fee. Royalty runs 7% down to 4% on a sliding scale. In-house financing available for qualified candidates.
Q: Is Bath Tune-Up a home-based business? A: Yes. Bath Tune-Up can be operated from home or a retail location — the choice is yours. Low overhead supports profitability from the start.
Q: Do I need remodeling or construction experience? A: No. Franchisees focus on building teams and forging alliances with skilled contractors. Bath Tune-Up provides comprehensive training on design solutions, products, and business operations.
Q: How large are Bath Tune-Up territories? A: Each protected territory contains at least 41,000 households. Only one Bath Tune-Up franchise operates per territory, giving your business room to grow without internal competition.
Q: What services do Bath Tune-Up franchisees offer? A: Four core services: bathtubs, showers, tub-to-shower conversions, and full bathroom remodels. Curated collections and custom designs give customers options at various price points.
Q: Does Bath Tune-Up offer veteran discounts? A: Yes. Bath Tune-Up is a VetFran member offering discounts to qualified veterans entering franchise ownership.
Next Steps
Ready to join an award-winning bathroom remodeling franchise backed by a $22 billion enterprise? Complete the form below to connect with the Bath Tune-Up franchise development team and explore available territories.
This profile represents general franchise information. Individual results may vary. Consult the Franchise Disclosure Document for complete details.
I joined Bath Tune-Up because there is a huge potential in the bath remodeling space. There are other bath remodelers in my area, but it’s a highly demanded service, competition doesn’t concern me. Since Kitchen Tune-Up is a proven system that works, I was confident that Bath Tune-Up will also work well.
The support and dedication of the Home Office staff is beyond compare. They leave no stone unturned in preparing you for what you are about to do. They are precise, punctual, and thorough in everything they do.