Build a vibrant community hub with Turquoise Wine Bar, the boutique wine franchise where neighbors gather, discover small-lot vintages, and build lasting connections. Founded by WSET-certified entrepreneurs Jen Sinconis and Laura Hernandez, Turquoise delivers exceptional wine education, memorable events, and exclusive travel experiences backed by comprehensive training and support!
Turquoise Wine Bar Top 5 Reasons to Invest:
- 2023 gross profit of $671,012.53 with strong ROI potential
- Multiple revenue streams: tastings, bottle shop, wine clubs, events, travel
- WSET-certified founders with decades of corporate experience
- Boutique small-lot wines unavailable at chain retailers
- Woman-owned with comprehensive dual-phase training program
Turquoise Wine Bar Franchise Opportunity
Turquoise Wine Bar was founded by Jen Sinconis and Laura Hernandez in Glendale, Arizona, to create a welcoming destination where neighbors gather, enjoy boutique wines, and build lasting connections. Recognizing the need for inclusive community spaces in the post-COVID world, they built more than a wine bar — they created a vibrant community hub.
The founders bring decades of corporate expertise to franchisees. Laura’s impressive background in retail and sales development combines with Jen’s expertise in brand expansion and marketing to create a leadership team poised for national growth. Both are WSET-certified, ensuring franchisees receive authentic wine education and portfolio guidance.
Turquoise offers exceptional small-lot wines from boutique winemakers unavailable at chain stores. The model creates memorable experiences through tastings, winemaker dinners, festivals, and global wine travel excursions. The brand recently awarded its first franchise in Phoenix, Arizona, marking the beginning of national expansion with available territories across the U.S.
Why Franchise With Turquoise?
Our proven wine bar model delivers exceptional results for franchisees building community-focused businesses.
- Strong Financial Performance: 2023 gross profit reached $671,012.53 with an operational model designed for success combining full-time and part-time employees for manageable owner-operator workload.
- Multiple Revenue Streams: Profit from wine tastings, bottle shop sales, exclusive wine club memberships, curated events, and Turquoise Travel excursions to global wine regions.
- Boutique Wine Access: Offer small-lot vintages from craft winemakers that guests cannot find at chain retailers — creating a destination experience that builds loyalty.
- Wine Club Memberships: VIP parties, free monthly tasting events, double-discount sales, priority travel opportunities, and exclusive benefits drive recurring revenue and customer retention.
- Global Wine Travel: Through Turquoise Travel, franchise owners enjoy trips to renowned wine regions worldwide with options to recruit travelers and join at discounted or complimentary rates.
ABF Exclusive Insights
Market Analysis: Boutique wine bars thrive in communities seeking authentic experiences over mass-market options. The post-COVID consumer prioritizes connection, discovery, and memorable experiences — exactly what Turquoise delivers. Wine club memberships create predictable recurring revenue while events and travel drive high-margin opportunities.
Competitive Advantage: WSET-certified leadership ensures franchisees receive legitimate wine education, not just business training. This expertise translates to curated portfolios that impress guests and build credibility. The woman-owned brand resonates with consumers who value supporting diverse entrepreneurship.
ABF Investment Tip: The $671K gross profit demonstrates strong unit economics for a boutique concept. Multiple revenue streams — tastings, retail, clubs, events, travel — diversify income and create year-round engagement. Ideal for entrepreneurs who enjoy hospitality, relationship-building, and creating community experiences.
Training & Support
Turquoise Wine Bar ensures franchisees launch successfully with comprehensive dual-phase training and ongoing support from experienced leadership.
- Dual-Phase Initial Training: Extensive program covering all aspects of running a Turquoise Wine Bar — wine selection, culinary pairings, operations, and customer engagement.
- Wine Education: Learn about boutique wines and small-lot winemakers to curate exceptional portfolios that distinguish your bar from competitors.
- Operational Excellence: Gain insights into profit and loss analysis, hiring best practices, inventory control, POS setup, and administrative procedures.
- Marketing Support: Access targeted consumer marketing plans, ready-to-use materials, website design, social media strategies, paid advertising, and print assets tailored for local markets.
- Ongoing Development: Continuous support in unit operations, customer-service techniques, product ordering, pricing guidelines, and new strategies to boost profitability.
Who is the Perfect Turquoise Wine Bar Owner
Turquoise seeks passionate entrepreneurs who love wine and community. Ideal candidates possess strong comfort in sales and marketing with the ability to foster meaningful customer relationships. Whether you’re an existing business owner, restaurant professional, or wine enthusiast, Turquoise welcomes those who share the vision.
Strong franchisees demonstrate incredible work ethic, discipline, and unwavering integrity. Sales and customer service abilities are essential, along with timing and schedule management skills. High personal standards and a leadership mentality drive success in creating exceptional guest experiences.
No wine expertise is required — WSET-certified founders provide comprehensive training. The ideal candidate values connection, has a knack for relationship-building, and is ready to build a community-driven business.
Frequently Asked Questions
Q: How much does it cost to open a Turquoise Wine Bar franchise? A: Minimum initial investment starts at $330,400 including the $40,000 franchise fee. Royalty fee is 6% of gross sales.
Q: What is the revenue potential for a Turquoise Wine Bar? A: The 2023 location achieved gross profit of $671,012.53 with an operational model designed for strong ROI potential.
Q: Do I need wine expertise to own a Turquoise franchise? A: No. The WSET-certified founding team provides comprehensive wine education as part of training. Passion for wine and community matters more than prior expertise.
Q: What revenue streams does Turquoise Wine Bar offer? A: Multiple streams including wine tastings, bottle shop retail sales, wine club memberships, curated events and winemaker dinners, and Turquoise Travel excursions to global wine regions.
Q: Is Turquoise Wine Bar a woman-owned business? A: Yes. Turquoise was founded by Jen Sinconis and Laura Hernandez, combining decades of corporate experience in brand expansion, marketing, retail, and sales development.
Next Steps
Ready to build a vibrant wine community in your market? Complete the form below to connect with the Turquoise Wine Bar franchise development team and explore available territories.
This profile represents general franchise information. Individual results may vary. Consult the Franchise Disclosure Document for complete details.