America’s Best Franchises (ABF) Brand Insight —
Daisy entered franchising in 2023 with a structural advantage most early-stage brands lack — 20 years of operational history behind it and a leadership team with credentials spanning Goldman Sachs, McKinsey, Starbucks, and ServiceMaster. In a fragmented industry with no national brand, Daisy is building the category rather than competing within one. That first-mover position is rare and difficult to replicate once markets are claimed.
At a Glance
- Minimum Liquid Capital Required — $100,000. Liquid capital means readily available cash or cash-equivalent assets accessible without borrowing, selling a primary residence, or relying on future income.
- Ownership Model — Owner-operator or semi-absentee with a qualified team in place.
- Location Type — Home-based. No retail storefront or commercial space required.
- Time Commitment — Full-time during ramp-up; flexible as operations and team mature.
- Experience Required — None in home technology. Business management, sales, and leadership skills are the core requirements.
Top 5 Reasons to Invest
- First national brand in home technology installation
- $633 billion global market projected by 2032
- 60.8% average gross profit across operating locations
- Enterprise-grade Bloom technology platform included
- Home-based model with high-ticket recurring revenue
Why Franchise With Daisy?
- No national competitor exists in smart home installation — Daisy is building the category, not competing within one.
- Bloom technology platform provides Microsoft Dynamics-based CRM, quoting, invoicing, and reporting from day one.
- Proactive service model with four annual visits per client creates recurring revenue that repair-only competitors cannot match.
- CEO-led apprenticeship program solves the technician shortage that prevents most independent integrators from scaling.
- Home-based model with 24/7 call center support allows franchisees to scale without proportional overhead increases.
ABF Advisory Perspective
ABF Market Analysis —
Smart home technology has crossed from early adopter luxury into mainstream consumer expectation. Homeowners with connected thermostats, security cameras, streaming systems, and automated lighting increasingly need a trusted provider for installation, integration, and ongoing service — not a one-time technician. The absence of a national brand in this category is both the market opportunity and Daisy’s primary competitive advantage. Independent integrators are fragmented, inconsistent, and unable to deliver the proactive service model that builds long-term client relationships.
ABF Timing Insight —
Daisy enters franchising with 20 years of operational experience and a leadership team that has scaled national service brands before. The global smart home market is growing at 22.9% annually — one of the strongest CAGRs in any franchise category. With only 15 locations established, prime territories across the country remain available. Candidates who move now establish first-mover position in their markets before Daisy’s planned expansion to 100 locations makes territory selection significantly more competitive.
Training & Support
- Systemized onboarding program combining classroom instruction, video-based learning, scripts and templates, and an online learning management system accessible from any device.
- Hands-on field training with real installations — the most critical component of Daisy’s program, ensuring franchisees and technicians build confidence through direct experience.
- Bloom technology platform training — comprehensive instruction on Microsoft Dynamics-based CRM, project management, quoting, invoicing, and real-time financial reporting tools.
- Apprenticeship and recruitment program — a 4–6 week technician bootcamp providing franchisees with a pipeline of trained, vetted candidates to solve the industry-wide technician shortage.
- 24/7 customer call center, real-time remote support, and ongoing business coaching — franchisees have direct access to Daisy’s network for technical escalations, sales coaching, and operational guidance.
Franchise Owners That Thrive
- Business-minded operators who appreciate technology and lead teams confidently.
- Entrepreneurs excited to build a first-mover position in an emerging category.
- Sales and relationship-driven owners comfortable with high-ticket consultative selling.
- Multi-unit minded operators ready to scale across territories as the brand grows.
- Corporate professionals seeking a premium home-based business with strong unit economics.
Who This Franchise Is NOT For
- Anyone expecting passive ownership from day one — building a client base and technician team requires active involvement, especially during the ramp-up phase.
- Anyone seeking quick returns or short-term income — high-ticket project revenue and recurring service contracts build over time with consistent business development effort.
- Candidates who cannot meet the minimum liquid capital requirement of $100,000 — required for consideration and set by the franchisor.
- Anyone uncomfortable with technology or unwilling to learn smart home systems — success depends on understanding the product well enough to lead a technical team and consult with clients.
- Individuals who prefer behind-the-scenes roles — this business requires community visibility, trade partner relationships, and ongoing client engagement to build territory presence.
Franchisor Authority Disclosure
America’s Best Franchises provides guidance and introductions. Final approval criteria, financial thresholds, and territory decisions are determined exclusively by the franchisor.
Frequently Asked Questions
Q. Do I need a background in technology or home automation to own a Daisy franchise?
A. No. Daisy provides comprehensive training covering all technical aspects of smart home installation and service. The owner’s role is to lead the business — managing the team, building client relationships, and driving growth. Most successful franchisees come from business, sales, operations, or management backgrounds rather than technical fields.
Q. What smart home services does Daisy install and support?
A. Daisy specializes in seamless connectivity, immersive home entertainment systems, smart lighting and shading, home security, automated climate control, and integrated whole-home technology solutions. Services span both installation and ongoing proactive maintenance, creating long-term client relationships rather than one-time project revenue.
Q. What is the Bloom technology platform?
A. Bloom is Daisy’s proprietary enterprise-grade business management system built on Microsoft Dynamics 365. It centralizes CRM, project management, quoting, invoicing, inventory management, and real-time financial reporting into a single cloud-based platform. Franchisees gain access to tools that independent integrators pay significant premiums for — or simply don’t have access to at all.
Q. What does the proactive service model mean for recurring revenue?
A. Each Daisy client receives four scheduled service visits per year, monthly performance reports, and 24/7 remote monitoring and support. This subscription-style service model creates predictable recurring revenue that compounds as the client base grows — a significant structural advantage over competitors who only respond to service calls reactively.
Q. How does Daisy solve the technician shortage?
A. Daisy’s apprenticeship program runs a 4–6 week bootcamp covering technical fundamentals, tool usage, and field best practices. This provides franchisees with a pipeline of trained, vetted candidates rather than requiring them to recruit and train from scratch in a competitive labor market.
By submitting this form, you confirm that you meet the minimum liquid capital requirement of $100,000 established by the franchisor.
Complete the form below to request a qualification review and discuss territory availability for Daisy.
This profile represents general franchise information. Individual results may vary. Refer to the Franchise Disclosure Document for complete details.