Turn your boutique ownership dreams into reality with a proven fashion franchise requiring no retail experience. Scout & Molly’s franchisees operate vintage chic boutiques offering curated collections backed by comprehensive training, cloud-based buying system, and semi-absentee model in Class A locations since 2002!
Top 5 Reasons to Invest in a Scout & Molly’s
- Established 2002, franchising since 2014, 25+ locations
- 1,000-1,200 sq ft in Class A retail locations
- Semi-absentee or owner-operator, no fashion experience needed
- $293K-$382K investment, top boutiques gross $1M+
- Cloud-based buying with corporate team guidance
Scout & Molly’s Retail Clothing Franchise
Scout & Molly’s Boutique began in 2002 creating a place where women feel comfortable shopping without pressure, counting on friendly faces and honest opinions. Starting as a popular Raleigh, NC destination, customer demand led us to franchise in 2014.
Today with 25+ locations nationwide, we offer intimate boutiques with curated vintage chic and fast fashion designs. We came out of COVID strong as a mature brand with top third boutiques averaging $1M+ revenues. Our award-winning team leverages decades of franchising and fashion experience making business ownership reality for women entrepreneurs.
Why Franchise With Scout & Molly’s?
Our proven boutique system delivers exceptional results through comprehensive support in the personalized fashion retail market.
- Small Footprint Lower Overhead: 1,000-1,200 sq ft in Class A centers next to national retailers. Lower build-out and ongoing overhead providing high-traffic visibility without excessive costs.
- Semi-Absentee or Owner-Operator: Semi-absentee hire managers handling operations while maintaining other jobs. Owner-operators manage personally. Both models work with training.
- No Fashion Experience Required: Experts guide curating collections. Cloud-based buying and corporate recommendations ease purchasing. You make final choices for local customization.
- Proven Mature Brand: Established 2002, franchising since 2014. Top boutiques gross $1M+ with strong unit economics. Skip starting-from-scratch with proven model and loyal customers.
- Comprehensive Technology: Loyalty automation tied to POS tracking customer spend and preferences. Empowers staff recommendations. Automation eases email and text marketing.
ABF Exclusive Insights
Market Analysis: Women’s retail boutique market values personalized service and unique merchandise. Customers seek curated vintage chic fashion rarely found elsewhere. Boutique shopping growing as consumers prefer specialized attention over mass retail.
Competitive Advantage: Vintage chic differentiation creates memorable brand. Unique lines rarely in other stores. Small staff (3-4 part-time plus manager) with easy hiring. Monthly financial coaching maximizes business versus independents lacking support.
ABF Investment Tip: Scout & Molly’s is a great business option for husband-and-wife teams leveraging complementary skills. Start planning now to open by fall for the high-revenue season when customers refresh wardrobes with layering pieces, chunky sweaters, tailored jackets, and bootcut denim. Fall and winter generate strong sales momentum building customer loyalty before slower spring months, giving new boutiques the best launch timing.
Training & Support
Scout & Molly’s ensures franchisee success through comprehensive support from site selection through ongoing operations.
- Pre-Opening Support: National retail site brokers identify best location. Real estate production manager and construction leader assist lease negotiation. Preliminary plans and schematics created. Opening inventory assistance with analytics. Store-in-a-box package provided.
- Week-Long Initial Training: Merchandise modules, inventory control, ordering procedures, marketing programs, POS systems, and operations taught at corporate. Hiring guidance with job descriptions, interview assistance, and management team training provided.
- Store Opening Launch: Corporate representative ensures store readiness before soft opening. Digital marketing partner and PR agency build buzz and drive traffic before and during launch maximizing initial impact.
- Ongoing Operational Support: Monthly P&L review and financial coaching, field visits, operational reviews, conference calls, regional training, and franchisee conferences. Dedicated account executive provides monthly strategy sessions.
- Merchandising and Resources: Online wholesale marketplace accessing merchandise in territory. Corporate buying team travels to apparel shows sourcing best lines. 24/7 password-protected Resource Center with forms, documents, materials, videos, and social media images.
Franchise Owners That Thrive at Scout & Molly’s
Scout & Molly’s seeks business-minded entrepreneurs passionate about fashion and creating exceptional customer experiences. You’re motivated by making community difference through jobs and events. No fashion experience required—we value people skills and system adherence. Perfect for fashionistas wanting semi-absentee model or husband-wife teams.
- Business-minded with people skills
- Passion for fashion and service
- Semi-absentee or owner-operator flexibility
- System adherence and coachability
- Community-focused entrepreneurs
Frequently Asked Questions
Q: Do I need fashion or retail experience?
A: No fashion experience required. Merchandising experts guide you curating collections. Cloud-based buying system and corporate team ease purchasing. Week-long training covers merchandise, inventory, marketing, POS, and operations with ongoing support.
Q: What’s the difference between semi-absentee and owner-operator?
A: Semi-absentee owners hire managers overseeing daily operations, not working in store daily, often maintaining other jobs while accessing POS remotely. Owner-operators personally manage operations, employees, schedules, finances, inventory, and customers hands-on.
Q: What are investment requirements and expected returns?
A: $293K-$382K total ($60K fee), multi-unit discounts available. Requires $650K net worth, $100K-$200K cash. 7% royalty, 1% brand fund. Top boutiques gross $1M+ annually. Six to nine months from license to opening.
Q: What size location and how many employees needed?
A: 1,000-1,200 sq ft in Class A shopping center or mall next to national retailers. Start with 3-4 part-time associates plus one full-time manager. Small staff with relatively easy hiring.
Q: What is your competitive differentiation?
A: Scout & Molly’s Boutique is described as vintage chic and this vibe is carried throughout the interior of our stores but also spills out onto the sidewalks (where applicable). The lines of clothing we carry are unique and sometimes are rarely found in other stores in your market. Boutiques are chic – people value the personalized service and attention they receive, the cozy ambiance and the unique merchandise that only a Scout & Molly’s can offer.
Next Steps
Ready to join the women’s boutique franchise turning fashion dreams into reality? Complete the form below to talk to our franchise development team and to discuss specific details and territory availability for this top franchise brand.
This profile represents general franchise information. Individual results may vary. Consult the Franchise Disclosure Document for complete details about fees, obligations, financial performance, and all franchise terms before making any investment decision.

