At BODYBAR, we empower our owners to help create communities for customers, while also developing and leveraging your business skills through our support programs and collaborative franchise network. Whether you are already a wellness pro or seek ownership in the fitness industry, BODYBAR is a fit for individuals from a variety of backgrounds.
BODYBAR Pilates Franchise
Join the Fitness Industry’s Hottest Franchise
BODYBAR Pilates, founded in 2011 in Fort Worth, Texas, is a leading boutique fitness franchise offering high-intensity, reformer-based Pilates classes that empower clients of all fitness levels. With over 50 studios nationwide and 100 franchise agreements signed, BODYBAR blends modern techniques with classic Pilates to enhance strength, flexibility, and mindfulness in a luxurious, community-driven environment.
Franchisees join a vibrant movement to foster balanced, athletic communities, delivering low-impact workouts that reduce stress and boost well-being. Backed by a passionate leadership team with decades of industry experience, BODYBAR empowers entrepreneurs to transform lives through fitness and connection in the booming wellness industry.
Why Franchise With BODYBAR Pilates?
Join the boutique fitness surge with BODYBAR Pilates, where thriving studios deliver high-energy, community-driven workouts. Our profitable locations are booked solid, fueled by soaring demand. Backed by a proven model and a sizzling fitness market, you’ll build a vibrant business that transforms lives and thrives.
- Hot Fitness Trend: Lead the booming Pilates industry, with boutique fitness growing fastest in wellness.
- Recession-Resilient: Steady memberships ensure reliable revenue, even in economic downturns.
- No Experience Needed: Launch confidently without fitness expertise, guided by expert training.
- Recurring Revenue: Drive 60–70% of revenue from loyal monthly memberships, boosting stability.
- Higher Capacity: Maximize earnings with 14 reformers per studio, outpacing competitors’ 12.
- Simple Operations: Run lean with minimal staff, no major inventory, and flexible payroll.
- High Demand: Capture untapped markets where national competitors are sold out.
- Upscale Experience: Attract clients with luxurious, spa-like studios and dynamic classes.
TRAINING & SUPPORT
- Initial Franchise Training: Master studio operations, marketing, and the BODYBAR Method at Fort Worth, TX headquarters.
- Location Build-Out Guidance: Receive expert support for real estate, construction, and studio setup (2,100–2,500 sq ft).
- Instructor Certification: Train staff on NASM-approved BODYBAR Pilates techniques for consistent, high-energy classes.
- Franchise Conversion Support: Seamlessly transition existing fitness businesses to the BODYBAR model.
- Ongoing Education: Access in-person and digital training to stay ahead in operations and trends.
- Day-to-Day Coaching: Benefit from dedicated area managers for personalized operational guidance.
- Comprehensive Marketing: Leverage tailored digital and local campaigns to boost memberships.
- CRM and Technology: Use Mariana Tek and benchmarking tools for bookings and performance tracking.
Who Are We Looking For?
We’re seeking entrepreneurial leaders passionate about fitness and community to bring BODYBAR Pilates to new markets. You’re a natural motivator who thrives on fostering connections and empowering clients to unlock their potential. No fitness experience is needed—just a commitment to our inclusive, community-centric mission and a drive to deliver exceptional reformer-based workouts.
Whether you’re a wellness enthusiast, a career-changer, or an existing business owner, you excel at managing teams and building vibrant spaces. If you’re inspired to join COO Kamille McCollum and a fast-growing brand in transforming lives through Pilates, you’re the ideal BODYBAR franchisee.
BODYBAR Pilates - Sizzle
“We just knew we wanted to be a part of what BODYBAR was creating. The entire BODYBAR staff made us really feel like family. The BODYBAR headquarters team took the time to answer all of our questions.”
“As someone who always wanted to own my own business, I am in love with BODYBAR. Not only does BODYBAR provide an opportunity to work out, but it also has a true sense of community, allowing everyone to meet new friends and feel like they can fit in.”
After our son was born, Cory and I were looking for an opportunity to open our own business and find financial independence. But we wanted to be part of an industry and movement that we were genuinely passionate about. We’re confident that we’ve found that in BODYBAR Pilates.
