Transform senior wellness with innovative fitness programs meeting growing demand for active aging solutions. Live 2 B Healthy franchisees partner with senior living communities delivering certified trainer-led classes improving strength, balance, and mobility. Join entrepreneurs building profitable mission-driven businesses helping seniors remain fit and independent!
Live 2 B Healthy at a Glance:
- Partnered with 300+ senior living communities nationwide
- Home-based model, no gym lease required
- Investment $77,185-$121,925 with $50K liquid required
- 250+ professional trainers, 11,500+ weekly participants
- Recession-proof recurring revenue from community contracts
Live 2 B Healthy: Redefining Senior Wellness
Founded in 2008 by Cory Czepa and franchising since 2010, Live 2 B Healthy revolutionized senior fitness by bringing certified trainer-led programs directly to senior living communities. Using carefully selected stretches and exercise routines, we designed programs getting sedentary seniors into enjoyable social opportunities building strength, increasing flexibility, and boosting quality of life.
Through partnerships with 300+ senior living communities, we create transformative wellness experiences addressing physical, mental, emotional, and social well-being. Our certified instructors provide personalized group classes and individual coaching fostering greater stability, mobility, and self-assurance in secure, nurturing settings where seniors thrive and rediscover joy of active living.
Why Franchise With Live 2 B Healthy?
Our proven community-based model delivers exceptional results for franchisees while improving senior health and independence.
- Low Overhead Operations: Classes held at senior communities eliminating gym lease, facility buildout costs, and long-term lease commitments keeping overhead significantly lower than traditional fitness businesses.
- Built-In Marketing & Client Base: Senior communities market programs to residents creating stable built-in client base with predictable recurring revenue from pre-secured contracts versus constant consumer acquisition.
- Home-Based Scalability: Operate from home managing community relationships and business growth while certified trainers deliver programs, allowing territory expansion by adding community partnerships over time.
- Recession-Proof Recurring Revenue: Senior wellness remains priority regardless of economic conditions with contracted community partnerships creating stable predictable income from established customer base throughout business cycles.
- Executive Ownership Model: Focus on growth, relationship-building, and territory development while certified trainers deliver specialized programs, creating true executive ownership versus hands-on service delivery requirements.
ABF Exclusive Insights
Market Analysis: US population aged 65+ expected to exceed 80 million by 2040 creating explosive demand for senior wellness programs. Senior living communities rely on innovative programs to reduce falls, increase length of stay, and attract new residents driving sustained partnership opportunities.
Competitive Advantage: Live 2 B Healthy’s community-based model with pre-secured contracts creates recurring revenue stability traditional fitness businesses cannot match. Exclusive territories, certified trainer network, and proven systems eliminate facility costs while capturing growing senior wellness market before saturation.
ABF Investment Tip: Enter now before market saturation—80 million seniors by 2040 with communities actively seeking proven fall-reduction programs. Home-based model with low overhead enables rapid territory expansion. Focus on building community partnerships creating recurring revenue base, then scale by adding trainers and communities systematically.
Training and Support
Live 2 B Healthy’s comprehensive support system ensures franchisee success from launch through ongoing territory expansion.
- Comprehensive Launch Training: Sales strategies connecting with senior living communities, operations management, marketing fundamentals, and program delivery protocols preparing franchisees for successful community partnerships and business launch.
- Certified Trainer Recruitment: Guidance recruiting certified fitness professionals meeting standards ensuring safe and effective classes for seniors, plus trainer standards and quality control protocols maintaining program excellence.
- Community Partnership Development: Proven sales strategies and ongoing support building and maintaining strong partnerships with senior living communities, plus relationship management best practices ensuring long-term contract retention.
- Marketing & Growth Support: Marketing materials, tech-enabled systems, and national marketing support driving consistent lead generation plus territory expansion guidance scaling reach by adding community partnerships systematically.
- Ongoing Operational Support: Fitness equipment guidance, program updates, operational best practices, and franchisee network collaboration ensuring access to resources and expertise throughout franchise relationship supporting continued growth.
Franchise Owners that Thrive at Liv 2 B Healthy
Live 2 B Healthy seeks compassionate leaders passionate about senior wellness while building scalable mission-driven businesses.
- Entrepreneurs with relationship-building and business development skills
- Value mission-driven work improving senior health and independence
- Appreciate low-overhead home-based operations without facility costs
- Want executive ownership model focusing on growth versus service delivery
- No fitness background required—manage relationships, trainers deliver programs
- Motivated by recurring revenue and recession-proof market positioning
Frequently Asked Questions
Q: Do I need a fitness background to become a franchisee?
A: No fitness background required. Live 2 B Healthy focuses on partnering you with certified trainers to deliver classes, while you manage community relationships and business operations. We provide comprehensive training on sales, operations, marketing, and program delivery.
Q: What is the business model and how do I generate revenue?
A: Partner directly with senior living communities providing on-site fitness classes led by certified trainers. Communities contract for programs creating recurring revenue from pre-secured client base versus constant consumer acquisition traditional fitness businesses require.
Q: How do I secure partnerships with senior living communities?
A: Our training program equips franchisees with proven sales strategies connecting with senior communities. We provide ongoing support and resources helping you build and maintain strong partnerships with exclusive territory protection ensuring no internal competition.
Q: How do I find and hire certified trainers?
A: We guide franchisees on recruiting certified fitness professionals in their areas. Trainers must meet our standards to ensure safe and effective classes for seniors including programs like Strength & Balance, Yoga, Chair Yoga, Aqua Fitness, Tai Chi, and Memory Care Fitness.
Q: What are the complete investment requirements?
A: Total investment $77,185-$121,925 including $55,000 franchise fee, 7% ongoing royalty. Financial requirements: $50,000 liquid capital, $250,000 minimum net worth. Home-based model with no gym lease required. Veteran discount: $5,500 off initial franchise fee.
Conclusion
Live 2 B Healthy offers rare combination: low-overhead home-based model with recurring revenue from 300+ community partnerships, executive ownership focusing on growth versus service delivery, and positioning in recession-proof senior wellness market expected to reach 80 million Americans by 2040. Build profitable mission-driven business helping seniors thrive.
Next Steps
Ready to join the senior fitness leader building profitable business improving lives? Complete the form below to talk to our franchise development team and to discuss specific details and territory availability for this top franchise brand.
This profile represents general franchise information. Individual results may vary. Consult the Franchise Disclosure Document for complete details about fees, obligations, financial performance, and all franchise terms before making any investment decision.