Martinizing Cleaners

Martinizing Cleaners Franchise

New ownership! New business model!

Martinizing Cleaners

A revolutionary makeover to the industry giant…Martinizing Dry Cleaning has been around for decades, but recently was acquired by The Huntington Company. Our dynamic “hub and spoke” re-designed franchise opportunity is revolutionizing the industry, and we’ve now added new services to diversify and expand our reach. Welcome to the new Martinizing Dry Cleaning, which now features:

Find the Right Business Model that is Right for Your Investment Level

  • Traditional retail dry cleaning and laundry store
  • Residential dry cleaning and laundry delivery routes
  • Commercial dry cleaning and laundry delivery routes
  • Dry cleaning and laundry locker systems in commercial buildings and multi-unit dwellings
  • On-demand dry cleaning and laundry services (think Uber, but for dry cleaning instead of taxi)

Franchisees will open their location in a traditional retail establishment (approximately 1,800 to 2,500 sq. ft.). Within two weeks of the initial training program, franchisees will have the ability to launch Routes, Lockers, and On-demand. This unique opportunity allows franchisees to generate revenue from multiple services, all under the Martinizing brand.

Martinizing Cleaners Franchise


  • Ranked #1 franchise in dry cleaning category for decades
  • Dry cleaning is ranked #4 in the top 10 best producing businesses by USA Today
  • Multi-unit locations with multiple service offerings
  • Low out-of-pocket up-front investment
  • A large majority of the total investment is made up of an equipment package that can be financed through many different options (collateral-based loan)
  • High gross profit margin
  • No industry experience preferred
  • Repeat business
  • B2B and B2C
  • Franchisor negotiates the lease for the franchisee
  • Franchisor procures and installs location equipment package
  • Family-friendly hours

Martinizing Cleaners Franchise

Training & support

Our training and support is at the heart of our successful franchise where we immerse you in hands-on training in both Martinizing approved training locations and at our corporate office where you will learn the Martinizing way. Our corporate training team has over 100 years of dry cleaning and franchising experience.

  1. Launch right start training program to help guide franchisee on obtaining insurance,  setting up business and banking accounts, etc.
  2. Assist franchisee in “acquiring” and negotiation of site and rebranding
  3. Develop and implement a grand opening marketing plan that includes adding mobile revenue streams.
  4. Provide one week of classroom training at our corporate headquarters.
  5. Provide one week of hands-on training at our corporate headquarters.
  6. Provide one week of in-field training at franchisee’s location.
  7. Ongoing support via webinars, conference calls, emails, site visits, regional meetings and international conventions.


  • Someone who has managed money, time and people
  • Customer service
  • Great people skills
  • Effective communicator
  • Experience in Project Management a huge plus
  • Team player
  • Organized
  • Willing to follow a system

Dry cleaning businesses are an increasingly popular business to own.  There is relatively little overhead, they are recession resistant and very low cost of goods. But what is the best way to get into the dry cleaning business? Opening your own, independent dry cleaning store can be daunting if you haven’t been in the industry for years and understand the inside operations.  This is why joining a successful franchise is the smart choice.

Martinizing Dry Cleaning Franchisees talk about their experiences a franchise owner.

Does it look like a good fit?

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