America’s Best Franchises (ABF) Brand Insight — Home organization is one of the most consistent consumer spending categories — driven by remote work, downsizing, and the ongoing demand for functional living spaces. More Space Place occupies a uniquely defensible position as America’s #1 Murphy bed retailer with central manufacturing in Clearwater, Florida that eliminates construction licensing requirements and ensures consistent product quality across every location. The brand has been refining this model since 1993.
At a Glance
- Minimum Liquid Capital Required — $50,000. Liquid capital means readily available cash or cash-equivalent assets accessible without borrowing, selling a primary residence, or relying on future income.
- Ownership Model — Owner-operator or manager-run.
- Location Type — Retail showroom. Professional design showroom environment.
- Time Commitment — Full-time during launch. Semi-absentee possible once staffed.
- Experience Required — None. Sales ability and relationship skills required.
Top 5 Reasons to Invest
- America’s #1 Murphy bed retailer — 30+ years of brand recognition
- $1,144,664 average gross revenue per 2026 data
- No construction license required — central manufacturing handles all product
- Multiple revenue streams — closets, garages, home offices, pantries, Murphy beds
- VetFran member — 25% off franchise fee for qualified veterans
About More Space Place
More Space Place traces its roots to 1987 and converted to a franchise model in 1993, making it one of the longest-operating home organization franchises in the country. Now owned by Closet & Storage Concepts, the brand operates 36 retail locations across 13 states with two company-owned stores and 34 franchised locations. Central manufacturing at a 55,000 square foot facility in Clearwater, Florida produces all product to brand standards.
The model covers every room in the home — Murphy beds, custom closets, garage organization, home offices, pantries, laundry rooms, and entertainment centers. All products are designed to specification by trained design consultants and manufactured centrally, eliminating the need for franchisees to hold inventory or manage a construction crew. The non-construction model simplifies operations significantly compared to traditional home improvement franchise concepts.
Why Franchise With More Space Place
- No construction license required — central manufacturing produces all product to specification, eliminating the licensing complexity, subcontractor management, and quality variability that challenges most home improvement franchise models.
- Multiple revenue streams from one location — Murphy beds, custom closets, garage systems, home offices, pantries, and laundry room solutions all serve the same homeowner demographic, creating opportunities for repeat business and referrals across every room.
- America’s #1 Murphy bed retailer — the Murphy bed category is a niche with genuine consumer search demand and virtually no other national branded competitor, giving More Space Place strong organic discovery advantages in its primary product category.
- Central manufacturing advantage — all product manufactured at the Clearwater facility ensures consistent quality, competitive pricing through centralized purchasing, and simplified operations for franchise owners who focus on design and sales rather than production.
- Recession-resistant demand — home organization remains a consumer priority through economic cycles. Remote work trends, downsizing, and the ongoing desire for functional living spaces drive consistent demand regardless of broader market conditions.
ABF Advisory Perspective
ABF Market Analysis —
Custom home organization sits at the intersection of two durable consumer trends — the desire for functional, beautifully organized living spaces and the practical need for space efficiency as remote work makes the home a multi-purpose environment. Murphy beds specifically have moved from a niche space-saving solution to a mainstream home design choice, driven by the growth of home offices, guest rooms, and multi-use spaces. The $400 billion home improvement market provides a large and consistent backdrop for a specialized operator with brand recognition and central manufacturing.
ABF Timing Insight —
More Space Place has 36 locations across 13 states with significant white space remaining nationally — the brand is present in only a fraction of viable U.S. markets. The $50,000 liquid capital requirement is one of the most accessible entry points for a retail home improvement concept at this revenue level. The semi-absentee model broadens the candidate pool for operators who want a design-focused home services business without full-time daily commitment. Candidates with interior design interest, home improvement sales backgrounds, or retail management experience will ramp up fastest.
Training & Support
- Four-week training program — two weeks at More Space Place headquarters covering sales procedures, design, operations, financial control, and marketing, followed by two weeks of on-site training at the franchisee’s location.
- Showroom site selection and setup — assistance with site selection, lease negotiation, showroom design and setup, and pre-opening marketing to drive customer traffic from day one.
- Proprietary technology tools — scheduling, quoting, and project management software plus CRM systems streamline daily operations and client relationship management.
- Ongoing marketing and lead generation — SEO, social marketing strategies, national brand marketing assets, and a company website with internet marketing support drive consistent customer inquiries.
- Vendor relationships and purchasing support — central purchasing and negotiated vendor programs maintain quality and margin consistency across the franchise system.
Franchise Owners That Thrive
- Design and home improvement enthusiasts — owners who genuinely enjoy the creative process of transforming a client’s space build the referral relationships and repeat business that sustain a More Space Place location long-term.
- Sales-oriented operators — the business is driven by consultative design sales. Owners who are comfortable building relationships with homeowners and closing custom project proposals grow revenue consistently.
- Semi-absentee operators — the manager-run model makes More Space Place accessible for candidates who want a home improvement business without full-time daily presence once the team and systems are established.
- Veterans — VetFran membership provides a 25% discount off the $59,500 franchise fee for qualified veterans, making this one of the more accessible home improvement franchise investments for military community candidates.
Who This Franchise Is NOT For
- Anyone expecting rapid scale — More Space Place has grown deliberately over 30 years with 36 locations. This is a quality-focused brand that rewards patient operators who build strong local reputations rather than fast-growth investors.
- Passive investors at launch — building the design client relationships and community presence that drive referrals requires active owner involvement especially during the first year of operations.
- Anyone uncomfortable with retail showroom management — maintaining a professional showroom environment, managing design consultants, and overseeing installation coordination are core ownership responsibilities.
- Anyone below the financial qualifications — More Space Place requires a minimum of $50,000 in liquid capital and a net worth of $300,000. These are franchisor standards, not guidelines.
Franchisor Authority Disclosure
America’s Best Franchises provides guidance and introductions. Final approval criteria, financial thresholds, and territory decisions are determined exclusively by the franchisor.
Frequently Asked Questions
Q. Do I need home improvement or design experience to own a More Space Place franchise?
A. No. More Space Place provides comprehensive training covering design, sales, operations, and installation management before opening. What matters most is sales ability, relationship-building skills, and a genuine interest in helping homeowners transform their spaces. Many successful franchisees come from business, sales, or management backgrounds with no prior design experience.
Q. Why doesn’t More Space Place require a construction license?
A. All More Space Place products are manufactured at the brand’s 55,000 square foot central facility in Clearwater, Florida. Franchisees focus on design consultation, sales, and project coordination — not construction or fabrication. This significantly simplifies operations and eliminates the licensing complexity that challenges most home improvement franchise models.
Q. What revenue streams does a More Space Place franchise generate?
A. More Space Place franchisees generate revenue from Murphy beds, custom closet systems, garage organization, home office design, pantry solutions, laundry room systems, kids furniture, and home entertainment centers. This multi-room approach means a single homeowner client can generate multiple projects over time, building repeat business and referral relationships across the entire home.
Q. Can More Space Place be operated semi-absentee?
A. Yes. More Space Place offers flexible ownership options including manager-run models for qualified operators. Active involvement in sales and design consultation is most effective during the launch phase. Once a qualified team and operational systems are established, many owners transition to a less hands-on oversight role.
Q. What does the financial performance data show?
A. More Space Place reports average gross revenue of $1,144,664. Individual results will vary based on market, ownership, team performance, and other factors. Review the complete FDD with a franchise attorney before making any investment decision.
Next Steps
By submitting this form, you confirm that you meet the liquid capital requirement of $50,000 and minimum net worth of $300,000 established by the franchisor.
Complete the form below to request a qualification review and discuss territory availability for More Space Place.
This profile represents general franchise information. Individual results may vary. Refer to the Franchise Disclosure Document for complete details.