Pure Green is a superfood smoothie and cold-pressed juice franchise offering handcrafted smoothies, acai bowls, and wellness shots in a streamlined small-footprint model.
At a Glance
- Liquid Capital Required: $100,000 (Liquid Capital refers to readily available cash or cash-equivalent assets that can be accessed without borrowing, selling a primary residence, or relying on future income.)
- Net Worth Required: $300,000
- Ownership Model: Owner-operator or semi-absentee
- Location Type: Retail — 500-1,000 sq ft
- Time Commitment: Full-time
- Experience Required: None — full training provided
Top 5 Reasons to Invest
- Small footprint, lower costs — 500-1,000 sq ft locations reduce rent, buildout, and operating expenses
- No juice manufacturing — pre-bottled juices eliminate production labor and regulatory complexity
- National brand credibility — products trusted by U.S. Military, NBA, NFL, NHL, and MLB
- Proven performance — top quartile locations average $964,845 gross sales (2025 FDD)
- Entrepreneur 500 recognition — ranked as top new and emerging franchise two years running
PURE GREEN Franchise
Pure Green was founded in 2014 and has grown to 100+ locations open and in development across 24+ states. The brand is recognized by Entrepreneur Franchise 500 as a top new and emerging franchise.
The menu features handcrafted smoothies, acai bowls, pitaya bowls, cold-pressed juices, and wellness shots — all made with non-GMO superfoods, no artificial ingredients, and no fillers. The franchise model is built for efficiency: pre-bottled juices eliminate manufacturing requirements, no venting is needed, and small square footage keeps overhead low.
WHY FRANCHISE WITH PURE GREEN
- Streamlined operations — Pre-bottled juices remove manufacturing labor and regulatory burden. Focus on serving customers, not running a production facility.
- Small footprint, big margins — 500-1,000 sq ft locations mean lower rent, faster buildout, and reduced operating costs compared to larger QSR concepts.
- National brand partnerships — Products trusted by U.S. Military and professional sports leagues (NBA, NFL, NHL, MLB) deliver instant credibility and customer trust.
- Scalable model — Lean operations and proven systems support multi-unit growth for franchisees seeking expansion.
- Real estate support — Dedicated team helps identify prime locations, vet sites, and negotiate favorable lease terms.
ABF Advisory Perspective
Market Analysis: The juice and smoothie bar industry is a $10 billion market driven by consumer demand for convenient, health-focused food options. Post-pandemic wellness trends continue accelerating interest in superfoods, plant-based nutrition, and functional beverages.
ABF Timing Insight: For investors with $100,000 liquid capital seeking a food franchise with lower complexity than full-service QSR, Pure Green’s pre-bottled model and small footprint reduce operational burden while capturing premium pricing in the wellness category.
TRAINING & SUPPORT
- Initial training — 5-day program including 2 days virtual and 3 days hands-on at headquarters covering operations, sales, and business fundamentals.
- Pure Green University — 24/7 online training portal with product education, systems, processes, and marketing resources.
- Ongoing development — Weekly webinars, recipe updates, and continuous learning opportunities.
- Real estate support — Dedicated team assists with site selection, lease negotiation, architecture review, and contractor selection.
- Marketing support — National campaigns leveraging pro sports partnerships plus local digital advertising to drive traffic.
Franchise Owners That Thrive
- Health and wellness enthusiasts — passionate about nutrition and serving their community
- Multi-unit minded — interested in scaling a lean, efficient model across multiple locations
- Operationally focused — comfortable managing retail staff and daily operations
- Community builders — enjoy creating a welcoming environment for health-conscious customers
- Growth-oriented investors — seeking a proven franchise in an expanding market
Franchise Fit & Capital Readiness
Who Is NOT A Good Fit for This Franchise
- Uncomfortable with retail food service operations
- Seeking fully passive ownership without location involvement
- Unable to commit to prime retail site selection process
- Less than $100,000 in liquid capital available
Franchisor Authority Disclosure
America’s Best Franchises provides guidance and introductions. Final approval criteria, financial thresholds, and territory decisions are determined exclusively by the franchisor.
Frequently Asked Questions
Q. Do I need experience making juices or smoothies?
A. No. Pure Green supplies pre-bottled juices, eliminating manufacturing complexity. Smoothies and bowls are handcrafted using standardized recipes. Full training covers everything you need.
Q. How large are Pure Green locations?
A. Locations range from 500-1,000 sq ft. The small footprint reduces rent, buildout costs, and operating expenses while maintaining strong revenue potential.
Q. What makes Pure Green different from other juice franchises?
A. Pre-bottled juices eliminate manufacturing labor and regulations. No venting required. Products are trusted by U.S. Military and pro sports leagues. Top quartile locations average $964,845 in gross sales.
Q. What support does Pure Green provide for site selection?
A. A dedicated real estate team helps identify prime locations, vet sites, negotiate lease terms, review architectural plans, and select general contractors.
Next Steps
By submitting this form, you confirm that you meet the liquid capital requirement of $100,000 established by the franchisor.
Complete the form below to request a qualification review and discuss territory availability for Pure Green.
This profile represents general franchise information. Individual results may vary. Refer to the Franchise Disclosure Document for complete details.