America’s Best Franchises (ABF) Brand Insight —
Re-Bath occupies a rare position: the only national brand competing in the full-and-complete bathroom remodeling category. The industry is crowded with independent contractors, but almost none operate at national scale with proprietary products, big-box partnerships, and a built-in customer pipeline. For an owner-operator, that structural gap is the brand’s real advantage — a recognized name in a market where nearly every competitor is local and fragmented.
At a Glance
- Liquid Capital Required: $150,000 (readily available cash or cash-equivalent assets — not from borrowing, selling a primary residence, or relying on future income)
- Ownership Model: Owner-operator (CEO)
- Location Type: Showroom / office, not home-based
- Time Commitment: Full-time
- Experience Required: Business or management background; no remodeling experience needed
About Re-Bath Franchise
Founded in 1978, Re-Bath has completed over one million remodels and franchised its system since 2010. The brand manufactures its own DuraBath surrounds in Phoenix and pairs them with national-brand fixtures across tub-to-shower updates, full remodels, and aging-in-place projects.
With $494M in 2024 systemwide sales across 145 units, Re-Bath has become the largest interior remodeling company in the United States. Its national accounts program supplies a built-in customer base through partnerships with Lowe’s, Home Depot, and 2,000-plus home-improvement outlets nationwide.
Why Own a Re-Bath Franchise?
- Operate as a true CEO managing installer, sales, and office teams rather than performing remodels yourself.
- Tap a built-in customer base through national partnerships with Lowe’s, Home Depot, and Sam’s Club.
- Sell exclusive DuraBath products at wholesale prices made and supplied directly by the franchisor.
- Compete as the only national brand in the fragmented full-and-complete bathroom remodeling category.
- Complete most full remodels in one to five days, driving higher job throughput and revenue.
Why This Opportunity, Why Now
ABF Market Analysis —
Americans spend more than $18B a year remodeling bathrooms, and the broader home-improvement category exceeds $400B, yet it remains dominated by small independent contractors with inconsistent service, uneven quality, and no recognizable brand. Re-Bath is the only national brand attacking the full-and-complete segment at real scale, which hands a new owner a recognized name and a proven, repeatable system in a market where nearly every competitor is local, fragmented, and unable to match a national service standard or warranty.
ABF Timing Insight —
Demand for aging-in-place and accessibility remodels is climbing steadily as the population ages, and established big-box retail partnerships funnel that demand toward Re-Bath owners from day one. For an operator who wants a CEO-style management role rather than a hands-on trade, entering now means securing a protected territory before the national-brand category consolidates further and the strongest available markets are claimed by others.
Training & Support
- 16-week onboarding before grand opening trains both the owner and the initial employee team on systems.
- Dedicated business coaches and a documented business plan with metrics help owners track and scale performance.
- Access to a network of 70-plus existing franchisees provides peer benchmarking and real operational guidance.
- Proprietary systems, technology, and operations manuals cover sales, design, installation, and warranty processes end to end.
- Continuous training, marketing materials, and showroom displays support owners well beyond the initial launch period.
Who Are We Looking For?
- Experienced managing people and teams
- Comfortable in a CEO, not technician, role
- Views the business as an investment
- Strong corporate or business background
- Capital to meet the investment level
Who Is Not A Good Fit
Re-Bath is not built for someone looking to swing a hammer themselves or run a hands-on trade. Owners manage installer, sales, and office teams rather than perform remodels, so a candidate who wants to be the technician — or who expects passive, absentee ownership — will not thrive here. It also is not a fit for an undercapitalized buyer, given the showroom-based model and team payroll from the start.
Frequently Asked Questions
Q: Do I need remodeling experience to own a Re-Bath?
A: No. The model is built so owners lead teams rather than perform installations. You or a key production team member must obtain the required state and local licenses, but no prior remodeling experience is needed.
Q: Is this a passive investment?
A: No. Re-Bath is an owner-operated, CEO-style business. Semi-passive ownership is possible, but it is not a fully passive or absentee model.
Q: How long do projects take?
A: Tub-and-shower updates run one to two days, full bathrooms three to five days, and aging-in-place projects one to five days — far faster than the roughly 21-day general-contractor average.
Q: Is financing available?
A: Re-Bath works with third-party vendors, most commonly through SBA loans, where banks typically finance 70-90% of startup costs.
Q: What makes Re-Bath different from a local remodeler?
A: An in-home design experience, brand-name products for the whole bathroom, a fast install, all work done by employees, and one point of contact for every warranty matter — backed by a national brand.
Next Steps
If you are drawn to a CEO-style management role, a recognized national brand, built-in big-box retail demand, exclusive wholesale products, and a fast design-to-done system, Re-Bath is worth a direct conversation. Complete the form below to request a qualification review and discuss territory availability for Re-Bath.
This profile represents general franchise information. Individual results may vary. Refer to the Franchise Disclosure Document for complete details.
“I would recommend a Re-Bath® franchise because the system is highly detailed. It has the entire mix from phenomenal products to training and coaching in operations, finance, marketing, installation and sales. They have all the collateral material and support that you need to go to market. A franchise system absolutely increases the opportunity for you to be successful. I wanted to go into business for myself, but I wanted someone else to make it a little simpler and increase my chance for success. I knew I would get a better system and product – the whole package. You have to have drive, you have to have passion, but with all the pieces put together by the Re-Bath® franchise, you’ll be a winner.”