Sandler Sales Training

Sandler Sales Training Franchise

It’s the world’s most successful sales system, combined with the #1 ranked training franchise, in a multi-billion dollar training market, with a recurring revenue model, and it’s a business that teaches you how to grow your business!

Join the #1 training franchise organization in the world!

Sandler Sales Training FranchiseWhen we look back on our training experience with thousands of businesses and hundreds of thousands of salespeople, it’s clear why a Sandler training franchise is such a compelling opportunity for professionals like you.

Our current Franchise Owners talk about the tremendous potential for growth that a Sandler franchise affords them. They brag about finally achieving the work/life balance they didn’t have while climbing the corporate ladder. And they rave about the financial freedom they now enjoy with Sandler.

Owning a Sandler Franchise offers tremendous potential for growth!

Achieving the work/life balance that wasn’t available while climbing the corporate ladder and gaining financial freedom are two ways that our Sandler Franchise Owners have found success.

Why Choose Sandler?

SSandler Sales Training Franchiseandler has been a leader in the training industry for nearly 50 years since David Sandler developed the industry-defining Sandler Selling System.


Get to know our leadership and join forces with people who have extensive experience in training, franchising, marketing and operations.


Dave Mattson oversees the corporate direction and strategy for the company’s global operations including sales, marketing, consulting, alliances and support. His key areas of focus are sales leadership, strategy and client satisfaction.

Under Mattson’s leadership, the Sandler organization expanded domestically and internationally to over 250 offices in 27 countries around the world. He added numerous program offerings to Sandler’s training portfolio, including Enterprise Selling, Leadership, and Customer Service programs, along with Sandler Certification, the first measurable, skills-based sales certification in the industry.

Sandler Training Franchise


The Sandler Sales Training Business Model

Our broad product range offers a unique business model that, based on reinforcement, gives our Franchise Owners the opportunity to make recurring income. Sales Mastery is the backbone of the Sandler business model, allowing Franchise Owners to start their business by offering public training to frontline salespeople, business owners and managers in a public forum. Sales Mastery can jumpstart and then sustain your business by providing loyal clients and business referrals.

From there, Franchise Owners can build their businesses, offering private sales and management training at the client’s location. As our Franchise Owners work with businesses over time, they can expand their training services throughout the organization and may take on a business consulting role.

Sandler has international reach, but with a local touch. Our Global Accounts Division can help Franchise Owners service and support profitable multinational corporations with numerous locations.

Your key revenue sources will include:

  • Sales Mastery, the “growth engine” for your business, provides sales professionals in small- to mid-size sales organizations with training that lasts between 12 and 24 months
  • Private training on-site, offered on a monthly retainer basis to provide you with predictable income and make the training investment more manageable for your client
  • Leadership training, which arms emerging leaders with new ways to meet the challenges of advanced responsibilities, and build more unified and productive teams
  • Management training, which helps sales managers and general managers develop the skills they need to shape productive behavior, cooperation, collaboration and accountability
  • Customer service training, for a client’s team members who serve customer needs, deal with difficulties and solve problems as part of their jobs
  • Coaching, which helps sales representatives, sales managers and selling teams succeed by using Sandler’s highly systematic approach to winning accounts
  • Global Accounts, which provides training in servicing large, multinational corporations with multiple locations
The Sandler Sales Training Opportunity

“What I thought I bought was a simple sales training business for a one-man show. It has turned into a business that has affected hundreds and thousands of lives. We’re literally treated like royalty when we go into our clients’ offices. We never pay for lunch. We try and they will say, ‘No, let me pay, you’ve really helped us so much!’”

John Rosso


“Starting your own business is absolutely daunting, but the support from the home office has been just terrific. They’re there for you, they’re friendly, and they get back to you when you leave a message. As I look back on my almost 20 years of business experience, my decision to buy a Sandler franchise is clearly the best decision I’ve made.”

Andrew Wall


Does it look like a good fit?

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