Set The Stage

Whether you wish to be the creative force behind each project or hire talented designers to carry out your vision, franchise owners will have the flexibility to define their role within the business. Set the Stage is revolutionizing the real estate industry one step at a time. Become a franchise owner and unleash your entrepreneurial spirit!

Set The Stage Franchise Overview

Master the Art of Running Your Own Home Staging + Furniture Sales Venture

Attention potential franchise owners! Set the Stage is not just another home staging business. We are a team of experts who excel in crafting visually captivating environments for home buyers, Airbnb guests, and property owners. Our innovative approach transforms spaces into stunning showpieces, maximizing closing prices and client satisfaction.

As a franchise owner, you’ll offer customizable staging packages for properties of all types, from cozy condos to sprawling estates. Partnering closely with real estate agents, homeowners, & developers, you’ll create unique experiences that capture the essence of a dream home. But that’s not all. We also cater to the booming Airbnb & VRBO market, furnishing rental properties and enabling visitors to purchase items they love with a simple scan of a QR code!

Set The Stage Franchise

Set the Stage is the largest franchise specializing in home staging and short-term rental furnishing. Since 2016, our streamlined systems and processes have enabled quicker scaling, faster revenue generation, and greater time flexibility. Many of our franchise owners have succeeded remarkably, booking jobs within their first business week! Join us in revolutionizing the real estate industry—one transformation at a time. Become a Set the Stage franchise owner and unleash your entrepreneurial spirit today!


  • Investment Range: $164,500 – $174,500
  • Corporate Location Gross Revenue: $665,189
  • Industry Size: $221B

How To Cash In On Home Staging

Set the Stage franchise owners generate revenue primarily through our professional staging services, catering to various referral sources like real estate agents, homeowners, and developers. We charge fees for creating visually captivating environments, planning layouts, selecting furniture, and adding decor to enhance property appeal.

Fees are typically based on factors such as property size, room count, and project complexity. We also offer consultations and customized staging packages tailored to clients’ needs.

Quality staging increases the likelihood of repeat business through referrals from satisfied clients and realtors. Additionally, franchise owners can earn extra income by selling staging furniture and decor to interested buyers, providing a seamless transition for homeowners.

Set The Stage Franchise

Revenue Streams

  • Recurring Real Estate Agent & Developer Staging Services
  • Custom Interior Design Consultations
  • Home Buyer Furniture Sales
  • Airbnb / Venmo Guest QR Code Furniture Sales
  • Temporary Showrooms


Before embarking on your entrepreneurial journey, you’ll undergo an extensive training program with Set the Stage. Covering every aspect of the business, from staging techniques to sales strategies, this thorough education ensures you’re well-equipped to create irresistible spaces for buyers.

Set the Stage goes beyond mere business setup with its comprehensive support system. From selecting and setting up warehouses to hiring team members and managing appointments, we guide you through every step.

What truly sets us apart is our unwavering commitment to your success. As a Set the Stage franchise owner, you’ll benefit from our ongoing support from the SET THE STAGE® Home Office. We provide continual business development support, additional training opportunities, and regular collaborative meetings with fellow franchise owners. Unlike many franchise brands that offer minimal training, our comprehensive two-week program ensures you receive the guidance and resources needed for success. Join us and experience the difference in our support system.

This level of support not only helps you tackle challenges but also fosters a sense of community and collaboration within our brand. Join us at Set the Stage and unlock your potential for success in the staging industry.

Set The Stage Franchise


Set the Stage Franchise is seeking individuals who appreciate the importance of design in today’s society, have a keen eye for detail, and have a creative mindset. We’re looking for candidates who thrive in a referral-based business environment, enjoy customer interactions, and embrace the opportunity to disrupt the market.

While previous design or real estate experience is beneficial, it’s not a requirement. At Set the Stage, we value candidates with diverse backgrounds who bring fresh perspectives. What matters most is your entrepreneurial spirit, work ethic, and commitment to delivering exceptional service.

Your A Perfect Fit

  • Aspiring Entrepreneur
  • Existing Stager
  • Interior Designer
  • Real Estate Agent
  • Business Investor

Our ideal franchise owners possess adaptability, resourcefulness, and a customer-centric attitude. Excellent communication and interpersonal skills are essential for building relationships with key industry stakeholders.

If you can walk into a room and envision its full potential, you’re already ahead. But more importantly, if you understand the value of staging services and design concepts, you’re the perfect fit for the Set the Stage Franchise.

Set The Stage - Why I Joined
Welcome to Set The Stage

Purchasing Set The Stage of southern Utah has been one of the best business decisions we have made. from the moment we started our franchise, we were very impressed by the level of support and guidance that was provided by the set the stage team.

Ryan York

Set The Stage Franchise Owner - Southern UT

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