Toastique

Toastique was founded in Washington, D.C. in 2018 and began franchising in 2020. In six years of franchising the brand has awarded 226 locations: 54 franchised cafés are open today, 35 more are in development on signed leases, and eight are company-owned. There are 103 franchisees, so more than half own multiple locations.

The menu runs gourmet toast, açaí bowls, smoothies, cold-pressed juice and espresso. Produce is sourced locally and prepared in-house. Bread, granola and coffee come from partner small businesses. Guests eat in, take out, order delivery, or book catering. Each shift runs on three to five employees.

Why Franchise With Toastique?

• No ovens, fryers, or hoods, which cuts both the buildout cost and the ongoing complexity of a traditional restaurant kitchen.
• Three to five employees per shift rather than the staffing a full kitchen requires.
• More than half the system is multi-unit, which the operational simplicity makes possible.
• Four channels from one location: dine-in, takeout, delivery, and catering that scales to buffet format.
• Produce sourced locally and prepared in-house, with bread, granola and coffee from partner small businesses.
• Veterans have the first $10,000 in royalties waived.

Why This Opportunity, Why Now

ABF Market Analysis —
Fast casual has split. One side keeps getting cheaper and faster; the other is going the way Toastique went — fresher ingredients, visible sourcing, and a price that reflects it. Consumers who will pay more want to know where the food came from, which favors a menu built on produce rather than a freezer. The operational side matters just as much. A concept that needs no hood system can go into retail space a traditional restaurant cannot, opens faster, and costs less to build, which widens both the site options and the margin.

ABF Timing Insight —
Toastique has awarded 226 locations and has 54 open, so the pipeline runs well ahead of the open count and the brand is still filling in. Buildout runs 10 to 14 months from agreement to opening, with corporate locations done in as little as 90 days. For a candidate planning multiple units, the system’s multi-unit rate suggests the second store is the point rather than an afterthought.

Training and Support

Toastique ensures franchise partner success with comprehensive founder-led training and continuous operational support.

• Four-Week Training Program: 18 hours classroom instruction covering business operations, hiring, brand culture, plus 174 hours onsite training at flagship Washington D.C. café mastering menu prep, guest service, and operational flow.
• Founder-Led Hands-On Support: Direct access to founders throughout entire journey from site selection through launch and beyond. Founders personally involved ensuring successful café openings and ongoing performance.
• Pre-Opening Comprehensive Assistance: Senior Project Manager hands-on through buildout and construction. Scale Leasing corporate partners provide live interactive mapping tool for location decisions with up-to-date data for ideal spaces.
• Launch Week On-Site Support: Corporate team present during opening week ensuring smooth operations. Grand opening marketing materials and community outreach strategies driving immediate customer traffic.
• Ongoing Operational Guidance: Dedicated field consultants for regular business check-ins, seasonal menu updates and new product rollouts keeping guests excited, operational tools and updated best practices as brand evolves.
• Marketing Resources & Support: Specialized marketing team helps build external and internal marketing plans ensuring successful grand openings and brand awareness. Weekly and bi-weekly franchise owner phone calls maintaining connection and support.

Who Thrives as a Toastique Partner?

• Hands-on leaders, particularly through the first year
• Management and team-building experience
• Community builders who enjoy local networking
• Owners planning more than one location
• No restaurant or culinary background required

Who Is Not A Good Fit

• Candidates who cannot meet the liquid capital requirement without borrowing
• Anyone seeking passive ownership without a strong restaurant background
• Owners unwilling to be present through the first year
• People who want a home-based business with no lease
• Candidates looking for a lower-investment entry into food service

Frequently Asked Questions

Q: What does the Item 19 financial performance data show?
A: The 2026 Franchise Disclosure Document reports 2025 average gross sales of $745,577 across operational franchise locations open two or more years, with the top franchise location reaching $1,122,669. See Item 19, Tables 9 through 11. Individual results vary by market, ownership, team performance, and other factors. Review the complete FDD with a franchise attorney before making any investment decision.

Q: Do I need restaurant experience?
A: No. Training runs 192 hours covering menu prep, operations, hiring and brand culture. Management and leadership ability matter more than a culinary background.

Q: What makes the operations simpler than a traditional restaurant?
A: No ovens, fryers, or hoods. That removes the most expensive equipment and the ventilation requirements, which shortens construction and lets the café fit spaces a full kitchen could not.

Q: How long from signing to opening?
A: Typically 10 to 14 months, covering site selection, lease negotiation, construction, training, and pre-opening marketing. Corporate locations have completed buildouts in as little as 90 days.

Q: How important is the leadership team when choosing a franchise?
A: Very important. A proven model matters, but the people leading the brand matter too. During due diligence, spend time with leadership and operations—not just franchise development—and ask how they prioritize franchisee profitability, support, and long-term brand health.

Next Steps

If you are drawn to a food concept with no hood system to build, three to five people per shift, four ways to sell the same menu, and a system where most owners go on to a second location, Toastique is worth a direct conversation. Complete the form below to request a qualification review and discuss territory availability for Toastique.

This profile represents general franchise information. Individual results may vary. Refer to the Franchise Disclosure Document for complete details.