Millennials and Franchises: What You Need to Know
Forget Baby Boomers. The demographic that is quickly forging its own path in the franchise world? Millennials. Millennials, aged 18-34, now outrank the number of Boomers on the planet. And their numbers are turning up in an interesting place: as franchisees. We’re seeing an increase in the number of franchises…
How to Develop a Marketing Plan for Your Franchise
At the fresh start of a year, it’s only natural that you’d start thinking about your franchise’s marketing for the next 12 months. How will you improve upon what you did last year for even better results? What new things do you want to try? You can answer all of…
Family-Run Franchises: Are They Right For You?
If you’re close to your family, it might seem a natural extension of your personal relationship to move into a business one. Many families choose to go into the franchise business together, to varying degrees of success. Here’s what you should consider before mixing business with pleasure in your family….
Accounting for Franchises: Tips to Help You Grow
Being a successful franchisee means having at least a general grasp on various aspects of running a business. You might not be an expert in marketing, management, or finance, but being well rounded enough to understand how each of these work will help you thrive with your franchise. Today, let’s…
4 Things Your Franchise Should Wrap Up Before the End of the Year
It’s year end, and while you may be focused on those holiday sales and promotions at the moment, you should also keep an eye to certain tasks and activities that are best handled before the year draws to a close. Put these on your to do list now, and you’ll…
5 Christmas Wishes That Should Be On Every Franchisee’s List
‘Tis the time of year when good franchisees make their Christmas wishes lists for Santa Claus! Whether you’ve been naughty or nice, here are a few things you might want to put on your list. 1. Customers That Keep Coming Back If there’s one thing that should be at the…
80/20 Rule to Marketing and Growth
The 80/20 rule in marketing is the flexible idea that basically stands for the fact that 80% of your success will come from 20% of the investment. You can think of it in this manner with regard to your marketing and growth: 80% of your profits come from 20% of your…
Are Vending Machine Franchises the Future?
For entrepreneurs looking to buy into a franchise opportunity without it requiring 40 or more hours of work a week and a major cash outlay, vending machine franchises provide the right opportunity. Because they require little maintenance or time spent, and typically require only a modest cash investment, they can…
The Marketing Trends You Need to Know About Moving into 2017
Every year brings new technology and trends in marketing that can affect your franchise … for better or worse. Knowing what’s coming up in 2017 can help you plan your marketing strategy around it as well as get you brushed up on new tools that can help you find more…
6 Automotive Franchises to Consider
If you’re mulling over what industry you want to buy a franchise in, consider an automotive franchise. In the US, the automotive industry is at an all-time high, with more cars being produced than ever before. Add to that the fact that people are keeping their cars longer — 11…