Action Roofing, a family-owned roofing company in Texas led by Mike Smola, upholds a legacy of craftsmanship, service, and family values rooted in the work of Mike’s father since 1960. We take pride in delivering quality work with precision and dedication.
ACTION EXTERIORS Franchise Overview
Action Exteriors is your reliable partner in transforming and protecting your home with premium roofing, siding, gutters, and windows. Rooted in tradition and inspired by the classic aesthetics of vintage high school branding, we bring a sense of pride and excellence to every project. Our team is committed to delivering exceptional quality, unmatched craftsmanship, and a superior customer experience.
Action Exteriors leverages the strength of our parent brand, ResiBrands, which includes ResiDigital, our in-house advertising agency, and ResiCreative, our dedicated marketing and creative team. This integrated support allows us to manage all marketing, social media, SEO, web design, content creation, and paid advertising for our franchisees. Our comprehensive system empowers franchisees to focus on what truly matters—delivering exceptional customer experiences and fostering connections within their communities. At Action Exteriors, you’re never alone. We believe in the strength of community, providing top-notch coaching, support, and a robust entrepreneurial network to help you succeed.
Why Franchise With Action Exteriors?
Action Exteriors is your trusted partner in transforming and protecting your home with top-tier roofing, siding, gutters, and windows. Rooted in tradition and inspired by the classic aesthetics of vintage high school branding, we bring a sense of pride and excellence to every project. Our team is dedicated to delivering exceptional quality, unparalleled craftsmanship, and outstanding customer experience.
What distinguishes us is our dedication to people and culture. We believe that satisfied franchisees lead to satisfied customers, which is why your success is our top priority.
Action Exteriors fully utilizes the resources of our parent brand, ResiBrands, which encompasses ResiCreative—our in-house marketing and creative team—and ResiDigital, our specialized advertising agency. Together, they enhance brand engagement and drive business success through impactful and expertly crafted marketing and paid advertising strategies.
Action Exteriors uses consistent, interactive, and success-driven business coaching making sure your business is reaching it’s fullest potential.
- Operator model: For candidates looking to purchase a single unit: two person crew per territory with owner acting as Territory Manager
- Manager model: For candidates interested in a semi-absent model seeking to purchase 2-3 territories. Owner will need a two person crew and Territory Manager per location.
- Director model: Tailored for candidates seeking to purchase 4-5 units. The owner will act as a Regional Director. Owner will need a Manager and a two person crew per territory.
- CEO model: Tailored for candidates seeking to purchase 5 or more units. The owner acts as CEO of their own HoldCo, casting vision and overseeing the organization as a whole. Owner will need a Manager and a two person crew per territory.
Training & Support
Action Exteriors uses consistent, interactive, and success-driven business coaching making sure your business is reaching it’s fullest potential.
Through ResiCreative, you will have endless marketing support for your Action Exteriors franchise! From creative design to social media management, your ResiCreative team will bring your marketing strategies full circle with our in-house Website & Ads team to ensure your territories will take every step when generating lead flow.
Our Ideal Candidate
- High integrity
- Looking to expand portfolio
- Hardworking
