Barrio Burrito Bar is igniting a Tex-Mex revolution, with 1,170+ committed U.S. units and master franchise deals in 19 states, including a 69-unit Indiana agreement. Rebranded in 2024, this Canadian-born powerhouse since 2005 serves fresh, craveable burritos, bowls, and specialties like Bang-Bang Shrimp, redefining fast-casual dining.
Barrio Burrito Bar Franchise Opportunity
Barrio Burrito Bar, born in Toronto in 2005 as barBURRITO, is a leading fast-casual Mexican franchise serving fresh, customizable Tex-Mex with high-quality ingredients, daily-prepared meats, and homemade salsas. With over 375 locations across Canada, it’s the nation’s largest burrito chain, now expanding rapidly in the U.S. since 2020, rebranded in 2024 for a modern, vibrant identity.
Franchisees join a dynamic brand revolutionizing QSR with craveable offerings like Bang-Bang Shrimp and Extreme Fries. With 1,170 committed U.S. units and master agreements in 18+ states, Barrio Burrito Bar empowers entrepreneurs to bring bold flavors and community-focused dining to new markets nationwide.
Why Franchise With Barrio Burrito Bar?
Launch into the fast-casual boom with Barrio Burrito Bar, where profitable locations thrive on fresh Tex-Mex and buzzing demand. Our restaurants are packed, with many booked solid daily. Backed by a proven master franchise model and a $367 billion QSR market, you’ll build a vibrant business that spices up communities.
- Surging QSR Trend: Lead in a $367 billion market with high demand for fresh Mexican cuisine.
- Recession-Resilient: Tex-Mex dining ensures steady traffic, even in tough economies.
- No Experience Needed: Succeed without QSR expertise, guided by robust training.
- High-Margin Menu: Offer customizable burritos, bowls, and unique items like Bang-Bang Shrimp.
- Explosive U.S. Growth: Join a brand with 1,170 committed units across 18+ states.
- Community Appeal: Build loyalty with fresh ingredients and a modern, welcoming vibe.
- Master Franchise Model: Manage territories with scalable, high-demand operations.
- Rebranded Edge: Leverage a fresh 2024 identity for standout market presence.
Training and Support
- Initial Franchise Training: Learn operations, menu execution, and customer service at a flagship facility, like Ankeny, IA.
- Menu and Prep Training: Train staff on fresh Tex-Mex preparation, from salsas to proteins, for consistency.
- Site Selection Guidance: Receive expert support for choosing and building out high-traffic locations.
- Marketing Launch Support: Get tailored digital and local campaigns to drive opening buzz.
- Ongoing Coaching: Access dedicated master franchisee support for operational success.
- Technology Training: Master POS and ordering systems for efficient service and drive-thru.
- Vendor Partnerships: Leverage supplier networks for quality ingredients and salsas.
- Franchisee Network: Connect with master franchisees and owners for shared strategies.
Who Are We Looking For?
We’re seeking driven entrepreneurs passionate about fresh Tex-Mex and community dining to lead Barrio Burrito Bar’s U.S. expansion. You’re a dynamic operator with a knack for building teams and delighting customers, inspired by our mission to elevate fast-casual with high-quality flavors. No QSR experience is needed—just a commitment to our vibrant brand.
Whether you’re a seasoned franchisee, a career-changer, or a master franchise partner, you thrive on managing efficient operations and fostering loyalty. If you’re ready to join founder Alex Stein in disrupting the QSR market with craveable burritos and bowls, you’re the ideal Barrio Burrito Bar franchisee.
