Beef-A-Roo has five decades of proven restaurant success. This is a legacy roast beef franchise brand. Start the innovative “Container Model” which will give franchisees an option to open faster and at a lower price point than traditional brick and mortar.
Beef-A-Roo Franchise Opportunity
As a fast-casual restaurant chain, we take pride in our freshly cooked, slow-roasted beef sandwiches and signature fries seasoned with our exclusive Beef-a-Roo salt. Our menu features top-notch American classics, including juicy burgers, popular milkshakes, renowned cheddar fries, crispy onion rings, and vibrant, fresh salads, all served in elegantly designed dining spaces.
Beef-a-Roo started with a Wild West theme, reflected in our name, and we are committed to a company culture that values innovation, farm-fresh quality, consistency, and exceptional service. For over 50 years, we have been genuinely grateful for the opportunity to grow alongside the families and communities we serve.
“To kick-start the franchising process and take away some stress associated with opening a restaurant, Beef-A-Roo plans to get a few locations up and running and then franchise them out so new franchisees – effectively, letting them get into restaurant ownership much quicker with just having to learn the business model and create brand awareness in their area.” Austin Capoferi, President, Beef-A-Roo
NEXT Brands and Development’s seasoned restaurant leadership has improved the brand’s operational efficiencies, streamlined restaurant build-outs, and created more multi-channel experiences to strengthen connections with franchisees, customers, and communities, preparing the restaurant chain for franchising. Now positioned for franchise growth, Beef-A-Roo aims to expand from its current 8-unit regional chain to 50 units in markets throughout the Midwest and Southeast over the next 3 to 5 years, building on five decades of proven success.
CONTAINER MODEL
Beef-A-Roo’s franchising efforts also include a newly developed and innovative container model restaurant, unique to the fast-casual space, that can be shipped directly, be ready to operate, and require half of normal staffing requirements, resulting in the ability to open and be operating in less time than traditional brick and mortar. Capable of exceptional revenue through dine-in, drive-through, delivery, take away, and catering sales channels, Beef-A-Roo will open its first container restaurant in Rose City, MI later this year.
“While the standard restaurant is still the core build-out, this container model offers lower overhead, a quicker opening timeline and flexibility to give franchisees another option at different investment level and timeframe,” said Capoferi. “We carefully engineered this opportunity that’s capable of exceptional revenue through dine-in, drive-through, delivery, take away, and catering sales channels, and we expect this offering to create a lot of excitement and interest in the brand.”
OUR IDEAL CANDIDATE
“We’re committed to growing with experienced restaurant groups who have a familiarity with their region,” said Megan Rosen, Chief Development Officer for Beef-A-Roo Franchising and NEXT Brands and Development. “We seek franchisees who want to join us and make their mark, and are philosophically aligned with our culture and passion for providing the highest quality consumer experience at an affordable price.”
New franchisees work directly with Beef-A-Roo Franchising leadership, location development team and trainers to effectively operate a highly efficient restaurant through a turnkey program with premium franchisee profit-centric systems. Additional Beef-A-Roo corporate support includes a comprehensive 3-week initial training program, site selection and lease negotiation, construction management, purchasing and procurement, menu research and development, ongoing business and employee training, traditional and digital marketing initiatives, plus other benefits to help manage all aspects of the restaurant.
