A Gotcha Covered franchise provides a lifestyle business with extraordinary profit potential through high margins and low operating expenses, all within a very cash-flow friendly model. Utilizing our powerful and proprietary design software, our franchisees sell virtually everything for the interior of a window, both for the residential and commercial markets.
Gotcha Covered Blinds Franchise Overview
Invest in yourself with a Gotcha Covered window treatment franchise. This low-risk, home-based business is the change you’ve been looking for.
Gotcha Covered provides complete, full-service, custom window treatments to residential and commercial properties throughout North America. We offer a full range of products, including blinds, shutters, shades, drapes, and curtains, as well as decor & accessories, motorization, and connected home systems, such as Amazon and Google Home. We have provided service to hotels, restaurants, hospitals, and retail stores, including Verizon Wireless and Chipotle, commercially.
Why Franchise With Gotcha Covered?
Look around and you will see windows everywhere, framing our lives with glimpses of the outside world, yet they quietly beckon for a transformation that many overlook. Every home and every business has windows that need to be covered, creating an expansive canvas just waiting for creativity to take flight. This $20 billion industry is largely unbranded, which means it’s bustling with potential for those daring enough to dive in.
- Fragmented industry – the largest retailer has 3% market share, and the rest is mostly small, independent dealers that lack buying power, marketing sophistication or technology
- Simple business requires no design experience
- Lifestyle business, 9 to 5 with flexibility for work/life balance
- Regardless of the economy, windows always need to be covered
- Low startup cost – high income potential
- Cash flow friendly with no inventory or aging receivables (customers pay before ordering)
- High Gross Margins on Sales Contracts (Over 50%)
- High Sales Contracts Average Amounts ($4,000+)
- High Appointment Closing Ratios (Over 50%)
- High Customer Referral Rate
- Large Marketing Territories
- Flat-fee Royalty with low initial investment
Training & Support
Initial Training: 5 days in Colorado, 5 days in your territory
Advanced Training: 4 days in Colorado
Ongoing Training:
- Webinars for training – specific topics
- Intranet for on-demand training
Support
We provide full-cycle CRM software that manages every aspect of business including contact management, scheduling, task management, proposals, marketing automation, and more to generate more sales in less time.
We have buying power from strong vendor relationships, and marketing savvy, that independent dealers simply cannot compete with.
Our marketing strategies help launch quickly. We assist our franchisees in developing a local plan that includes:
- Powerful online marketing programs
- Individual, optimized and localized websites
- Social Media campaigns
- Direct Marketing Kits
- Traditional networking and referrals, trade shows
- A-Net® Marketing – creating referral partnerships with other complementary businesses
The Headquarters for Gotcha Covered is in Denver, CO. We have a highly experienced support team, most of whom have been franchise owners themselves. They know the business very well, and are there for you to learn from as you grow your own business. We also are very proud of our family-like culture, as current owners often help to coach and guide new owners as they get started.
Ideal Candidates
Our franchisees’ backgrounds are diverse. Very few have design experience. Here is what does make a good Gotcha Covered franchisee:
- High-energy, friendly personality
- Hard working and self-motivated
- The desire & ability to work with people & build relationships
- Sales and marketing experience is a bonus
“I just celebrated 2 years as a Gotcha Covered franchise owner and couldn’t be happier! When you love what you do and have a passion for it, as I do, it doesn’t seem like work. The Gotcha Covered corporate team is committed to the success of their franchisees and it shows in the level of support they provide to our business. I look forward to attending our annual conference each year and having the opportunity to spend time with the Gotcha Covered family.”
“I appreciate all of the training and support. Working the business full-time with Wayne only able to help part-time, I have a ton of stuff to do just to manage my day-today schedule. If I had to worry about negotiating with vendors, coming up with marketing ideas, and trying to stay up to date with new products, I would be overwhelmed. Thankfully, Gotcha Covered does that for me so that I can focus on the most important thing I can be doing…working with customers.”
