Heroes Lawn Care

Heroes Lawn Care Franchise

Heroes Lawn Care is a semi-absentee model by Horsepower Brands. A services- based franchisor with a high degree of success that raises the bar on franchisor excellence.


Heroes Lawn Care owners have the opportunity to be the CEO of a sales & marketing machine that is capitalizing on stackable service lines within the home service industry. Heroes Lawn Care is revolutionizing the Lawn Care industry by offer 3 services in 1 providing outstanding customer service, transparency, best-in-class technology and leading with an environmentally conscious mindset. This model is built to produce recurring revenue, has a high customer retention rate and is built for Executive Ownership/Semi-Absentee candidates.

Heroes Lawn Care Franchise


  • Turn-Key Executive Ownership Model
  • Reoccurring Revenue
  • Talent Acquisition team
  • Aggressive SEO & Digital Advertising done by Franchise Rocket to drive Lead Generation
  • Unsophisticated Competition
  • Best-In-Class Technology
  • Eco Conscious
  • Cross Marketable Services
  • Highly Scalable
  • High Customer Retention
  • Section 179 Tax Benefits

Semi-Absentee Model

Heroes Lawn Care is a semi absentee franchise and allows passive ownership. A semi-absentee franchise is a business you could start and run while still maintaining a job or other obligation.

Heroes Lawn Care Franchise


Heroes Franchisees will complete 60 Days of Hero University- Virtual Training Tool, and 4-5 Days of in-person training with the Support Team in Omaha, NE.
  • Dedicated onboarding team
  • Hands on intensive training (6-8-week program prior to training at HQ)
  • Post Launch field visit from Sr. Success Coach (2-3 days)
  • Robust digital training platform (both for franchisee and employee training throughout ownership)
  • Fulltime staff training
  • Week of training at HQ (hosted monthly due to consistent development)
  • 100-point pre-launch / onboarding digital checklist


  • National Call Center – PowerHouse Call Solutions
  • Marketing Manager to support digital and boots on the ground marketing efforts
  • Monthly Business Reviews
  • Dedicated Regional Franchise Success Coach
  • Entrepreneurial Coaching
  • Affiliate Talent Recruitment Team
  • Comprehensive Tech Toolbox
  • Bookkeeping
  • Billing / Payroll Processing
  • Customized Lead Acquisition Strategy
  • Sales and Estimating


The ideal Heroes franchise candidate will have a passion for people and business in their community, management experience and wants to be an accountable Empire Builder!

Does it look like a good fit?

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