Maui Wowi Hawaiian

A fun, flexible, and simple business model that allows local franchise owners to build their own businesses promoting all-natural, healthy, high quality products under the Maui Wowi Hawaiian brand umbrella. Today, Maui Wowi Hawaiian has grown into a wildly successful franchise system with 450 domestic franchise operations throughout the U.S. and 6 countries worldwide.

Variety of Business Models

Today, Maui Wowi is still the same, healthy, fun, and flexible company it was more than three decades ago. A variety of business models allow franchisees to truly cater it to their lifestyle and needs. From someone looking to work weekend events as a way to supplement their income to those who dream of building an empire or family business to pass on to their children; Maui Wowi’s flexible concept makes the dream of business ownership a reality.

Ka’anapali Cart

The Ka’anapali Cart is a flexible mobile unit that brings the product to the people. It’s a paradise on wheels that goes to events, venues, fundraisers, and more. Work part-time or full-time, outside or inside; making money and spreading the Aloha Spirit! The Ka’anapali Cart is perfect for both large and small events. Everything from your local farmer’s market or youth sporting event, to an NFL stadium, Rodeo, or even NASCAR!

Concession Trailer

Not quite a food truck but bigger than a Ka’anapali Cart, the enclosed concession trailer features two blending stations for made-to-order smoothies, as well as an area to brew fresh Hawaiian coffee. The indoor work environment allows the business to continue during inclement weather, while keeping employees and supplies out of the elements. The simplified set up makes the concession trailer an ideal business model for any outdoor event, festival, fairgrounds and a variety of other locations.


A Maui Wowi shop is a little piece of paradise where customers can come to escape the daily stresses, gather for meetings, or just stop by for a quick treat. A comfortable atmosphere, full menu of ono’licious items, and the Aloha Spirit all in one place! Shops are also a great place to host community events and get involved with local organizations. Pair this with a mobile Ka’anapali Cart and the opportunities are endless.

Food Truck

The Maui Wowi Food Truck is one of the newest ways to bring the party to the people. Franchise Owner for over 10 years, Jason Sorrells was one of the first to embark on the new business model. Through a partnership with the Mainland, Jason helped launch this exciting new way to reach customers and expand our legacy in the mobile market. He pulled out all the stops to turn his truck into a paradise on wheels where he is able to offer Maui Wowi’s all-natural fresh fruit smoothies and a full coffee and espresso bar from just about anywhere the road leads him to.

A Day in the Life of the Maui Wowi Franchise Owners

“I decided it was time to take control of my own destiny and embarked upon a journey of discovery. I am delighted to have been afforded the opportunity of working with such a vibrant Brand as Maui Wowi Hawaiian!”



“The flexibility of working when and where as well as being able to involve my girls and the products are hands down the best. This is what I believe is the best part of being a Maui Wowi Franchisee!”



“My husband Jeff and I started Maui Wowi Hawaiian way back in 1982 with a love for the islands, sunshine and healthy food. We created a secret formula for the most incredible tasking, Hawaiian-style smoothies you’ll find on this planet. It has been an incredible ride as we have watched our concept grow and witnessed the tidal wave of global success!”

Jill Summerhays


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